Who are we and what do we do?

About Us

IT News for You produces email newsletters and email campaigns for IT resellers. We handle the design of your email template and the ongoing creation of each e-newsletter issue or email campaign, so you don't have to! We are a hands-on operation that does highly customized work: when you work with us, you work with a person one-on-one. IT News is also US-based and we work with IT resellers throughout North America.

What Do We Offer?

The email marketing process can be boiled down to four main parts: Audience, Content, Design, and Statistics. Most companies already know who their Audience is (and where they'll get their mailing list). When you choose an email distribution tool, you get Statistics.

That leaves Content and Design. These are the most difficult aspects of email marketing: you need to invest time in creating content or you need to obtain it elsewhere. And email design requires special graphic design and coding skills that not everyone has on staff.

This is where IT News comes in: we provide email design by creating your email template and producing each e-newsletter issue or email campaign that you want to send. Our technology-focused content database gives you a source of articles that you can rely on 100% or simply use to supplement your own original content.

Once you are set up with your mailing list and your email distribution tool, IT News can make your newsletter production process as easy as you picking your articles—and then we do the rest to make your e-newsletter or email campaign a reality.

Our Difference

Our newsletters and email campaigns are not cookie cutter templates. They are custom-made to match your own branding and colors. This is not an online "create-it-yourself" process: we are real people, working personally with you to create your newsletter, using the content that you choose or provide. (Do you have a question about what we do and don't do, and how things work? Learn more on our Frequently Asked Questions page!)